Hemp Happy Farms is a family owned and licensed business located in Horse Shoe, NC just 30 minutes from Asheville. They provide alternative and holistic health products via their professionally manicured hemp flowers.
They approached me as they were looking to acquire new online business.
Their previous site was built using Godaddy’s GoCentral Website Builder, a basic online WYSIWYG (What You See is What You Get) editor. Online site builders like GoCentral and Wix.com typically have bloated code (unnecessarily long, slow, or otherwise wasteful of resources) that is difficult for search engines to read. Using these builders it’s generally difficult to SEO optimize your site as you cannot finally tune, add important SEO tags such as heading tags, meta tags, etc. that help your site rank well in organic search. Also, for their storefront, they just had a few product images and basic PayPal Payment Buttons.
To achieve online success you need a professionally designed and built website that promotes your brand, that’s easy to navigate and is optimized to give those hungry search engine spiders what they need and want.
I highly recommended and provided them with a professional look & feel, built their website using WordPress a robust open-source content management system (CMS) and implemented a secure full-blown eCommerce platform for their storefront. Their logo was custom designed and is used on all of their products from business cards, t-shirts, mason jars and more.
I’m currently working with them to further promote their online business presence using SEO, onsite optimization and tried and true digital marketing techniques. I also manage their website hosting, provide regular database backups and data analysis through the use of Google Analytics and Search Console.
Their new website has only been online a couple of weeks and they are seeing a marked increase in traffic and have already made some online sales.